Halloween Candy 2024 News. Everybody knows it’s not halloween without candy, but with cocoa prices stubbornly remaining at record highs, consumers are shaking up the contents of their. Halloween is a huge opportunity for confectionery brands to launch or promote their products.

Luckily, thanks to instacart’s new 2024 trends report, you can see which candies were purchased the most (compared to the national average) depending on where you live. New data from the mars tricks, treats and trends report finds that of those planning to celebrate halloween, passing out candy (52%), dressing up (36%), and social.